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your suppliers are a gold mine…

great article by Mark Dollan, Founder/CEO of Creative Briefcase

When it comes to building a referral network, many business owners look to networking groups, the local chamber of commerce, referrals from current clients, online networking sites, and their own industry associations. But one area that is often overlooked is your current supplier base. With a little effort and some pre-planning, you can turn your vendors into a gold mine of referrals that generates a flurry of sales. Here are a few of the ways you can go about building solid referral partners from your current vendors…

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