CD package design for reinventing hope – levity projectRead more →
For graphic designers, clients are everything. And why shouldn’t they be? They are the chief source of revenue and income for designers.
But no graphic design is willing to sell his pride and prestige for any amount of money. Designers get paid to work on graphic design projects and not listen to demeaning comments from clients.
Although client criticism is part and parcel of the game, let us be clear on the two aspects of criticism.
The first aspect is the constructive criticism and the other is pessimistic criticism.
Constructive criticism is always helpful for graphic designers as they help them identify their loopholes and strengthen their areas of weakness. Sometimes clients criticize simply because they want the designer to work with optimum efficiency.
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Anonymous asked: What advice would you give to a graphic design student?
Design does not equal client work.
It’s hard to make purple work in a design. The things your teachers tell you in class are not gospel. You will get conflicting information. It means that both are wrong. Or both are true. This never stops. Most decisions are gray, and everything lives on a spectrum of correctness and suitability.
Look people in the eyes when you are talking or listening to them. The best teachers are the ones who treat their classrooms like a workplace, and the worst ones are the ones who treat their classroom like a classroom as we’ve come to expect it. Eat breakfast. Realize that you are learning a trade, so craft matters more than most say. Realize that design is also a liberal art. Quiet is always an option, even if everyone is yelling. Libraries are a good place. The books are free there, and it smells great.
If you can’t draw as well as someone, or use the software as well, or if you do not have as much money to buy supplies, or if you do not have access to the tools they have, beat them by being more thoughtful. Thoughtfulness is free and burns on time and empathy.
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I was thrilled when Martinus asked us to help with his election campaign… he gets a gold star for being one of the most laid back clients we’ve ever worked with 🙂 He’s got a lot of really great ideas, he enjoys the support of so many in his community but above all his energy and enthusiasm for the City of Hamilton and the people of Hamilton is contagious. We had a great time working on the creative for Martinus’ Hamilton 24 Festival and I’m sure this will be no different.
Big thanks to Darren Whear for the photography and the framework by Deb Hazlewood of EncompassDesign.Read more →